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THE PEUGEOT FAMILY ADVENTURE

THE PEUGEOT FAMILY ADVENTURE 

 

 

 

 

THE PEUGEOT FAMILY ADVENTURE 

 

THE LION AS AN

EMBLEM

 
A distinctive sign, a symbol of belonging and recognition, the lion has embodied PEUGEOT since 1858. Discover its history.

 

THE LION AS AN EMBLEM

 
A distinctive sign, a symbol of belonging and recognition, the lion has embodied PEUGEOT since 1858. Discover its history.
1840
1905
1923
1933
1948
1955
1960
1968
1975
1998
2010
2020
NEW BADGE IN 2021

 

To crown its move upmarket, in 2021 PEUGEOT revealed its new logo: a badge featuring a magnificent lion’s head.

 

With it, PEUGEOT starts a new chapter in its history. A new era.

 

 

NEW BADGE IN 2021

 

To crown its move upmarket, in 2021 PEUGEOT revealed its new logo: a badge featuring a magnificent lion’s head.

 

With it, PEUGEOT starts a new chapter in its history. A new era.

 

THE PEUGEOT ADVENTURE,
A NEW FAMILY SAGA

 

A flagship of French industry, PEUGEOT is one of the main pioneers of the worldwide automotive industry.

Over more than two centuries, the brand’s activities have evolved around passion and technological challenges.

THE PEUGEOT ADVENTURE,
A NEW FAMILY SAGA

 

A flagship of French industry, PEUGEOT is one of the main pioneers of the worldwide automotive industry. Over more than two centuries, the brand’s activities have evolved around passion and technological challenges.

1810 

 

START OF THE PEUGEOT INDUSTRIAL ADVENTURE

 
Jean-Pierre and Jean Frédéric PEUGEOT converted the family grain mill into a steelworks.
 
Various branches of the family then began to produce a wide range of products:
tools, coffee mills, clocks, bicycles, etc.

1891

 

TYPE 3

MARKETED 

 

The first car in the world to be mass-produced (64 examples) and to be driven in Italy (1893), the Type 3 ran from Valentigney to Paris and followed the first Paris-Brest-Paris cycle race over a distance of 2,045 km.

1896

 

SEPARATION OF TRADITIONAL AND AUTOMOBILE MANUFACTURING

 

The sons of PEUGEOT Brothers continued to manufacture traditional products (cycles, tools, etc.) while Armand PEUGEOT created the Société Anonyme des Automobiles PEUGEOT.

1897

 

CONSTRUCTION OF THE FIRST FACTORY AT AUDINCOURT, DOUBS

 

Installation of the first dedicated automobile plant at Audincourt. A second factory was built at Lille in 1898.

1905

 

PRODUCTION OF PEUGEOT LION CARS

 

The sons of PEUGEOT Brothers also moved into automobile production under the PEUGEOT Lion name with different models from automobiles PEUGEOT, so as to avoid being in competition.

1910

 

PRODUCTION AMALGAMATED

 

PEUGEOT Brothers and Armand PEUGEOT joined up, creating the Société Anonyme des Automobiles et Cycles PEUGEOT.

1912

 

CREATION OF THE SOCHAUX FACTORY

 

In 1929, it brought together all Automobiles PEUGEOT's production and became the largest industrial site in France.

1965

 

BIRTH OF PSA

 

"PSA" (PEUGEOT Société Anonyme) was founded to form the holding company for the automotive group of the same name, which owned all the companies in the PEUGEOT Group.

1976

 

CREATION OF PSA PEUGEOT CITROËN

 

The "PSA PEUGEOT Citroën" group was created in 1976 through the merger of Citroën S.A. and PEUGEOT S.A.

1982

 

THE PEUGEOT ADVENTURE IS BORN

 

Creation of l'aventure PEUGEOT, an association under the law of 1901, whose aim was to safeguard the heritage of the PEUGEOT brands. 

The Aventure PEUGEOT Museum in Sochaux, set up in 1988, receives up to 60,000 visitors a year.

2010

 

PEUGEOT CELEBRATES ITS BICENTENARY

 

Among the world's automotive pioneers still in business,

PEUGEOT is one of the few where the descendants of the founders are still represented in its capital and management.

2021

 

Creation of Stellantis (merger of the PSA Group and FCA), the birth of a global leader in sustainable mobility committed to achieving net zero carbon emissions by 2038. 

PEUGEOT ACCELERATES ITS DIVERSIFICATION

 

Always in phase with the needs of its time and its environment, PEUGEOT has opted for a strategy of diversification of its French know-how.

PEUGEOT ACCELERATES ITS DIVERSIFICATION

 

Always in phase with the needs of its time and its environment, PEUGEOT has opted for a strategy of diversification of its French know-how.

1824

 

NEW PERSPECTIVES

 

The PEUGEOT Frères company started to manufacture tools for all trades.

1840

 

PRODUCTION OF COFFEE MILLS

 

Start of production of coffee mills for domestic and commercial (grocers, cafés etc.) use. Now licensing rights have been granted but the mills are still made using the original mechanism.

1852

 

PROUCTION OF STEEL CRINOLINES

 

The fashion industry called upon PEUGEOT know-how. More than 8.5 tonnes/month of steel crinoline inners were produced. 

1933

 

 FIRST ELECTRIC TOOLS

 

Manufacture of electric tools for 50 years, production ended in 1986.

2012

 

CREATION OF THE "PEUGEOT DESIGN LAB"

 

PEUGEOT opens its design studio to serve external non-automotive customers.

210 YEARS
OF INNOVATION

 
At the heart of the brand's DNA since its creation, PEUGEOT has always relied 

on research and development to shape the automotive world.

210 YEARS OF INNOVATION
At the heart of the brand's DNA since its creation, PEUGEOT has always relied on research and development to shape the automotive world.

1890

 

THE FIRST PEUGEOT QUADRICYCLE

 
Armand PEUGEOT abandoned steam for petroleum and produced the first PEUGEOT petrol-driven quadricycle: the Type 2 fitted with a Daimler engine.

1929

 

BIRTH OF THE 201

 

First car to use the "middle zero" nomenclature. For the first time in the world, it was equipped with independently-sprung front wheels as standard in 1931. Its success helped PEUGEOT to weather the effects of the financial crash.

1934

 

401, "THE ECLIPSE”

 

1st car with folding roof produced by PEUGEOT.

This idea was used in production on 401, 402 and 601 and then taken up again on 206, 207, 307 and 308CC (Paulin patented system).

1936

 

THE FIRST DIESEL ENGINES IN SOCHAUX

 

PEUGEOT began marketing diesel engines in 1928 and started production of the HL50 engine, which was used in all commercial vehicles, followed by the 402 limousine. Production stopped in 1939 (global conflict).

1941

 

BIRTH OF THE ELECTRIC PEUGEOT

 

In order to combat fuel restrictions, PEUGEOT starts manufacturing the VLV (Véhicule Léger Électrique [Light Electric Vehicle]) producing 377 units.

1955

 

403, A PEUGEOT Signed PININFARINA

 

The 403 was the first French car to be fitted with a diesel engine in series production, and in 1959 became the first car in the world to be fitted with an electromagnetic declutching fan (PEUGEOT patent).

1965

 

LAUNCH OF THE 204

 

The 204 was the first front-wheel drive PEUGEOT, with a light alloy overhead cam engine, transverse gearbox, 4 independently-sprung wheels and front disc brakes.

1967

 

THE WORLD'S SMALLEST ALUMINIUM DIESEL ENGINE

 

World's first small diesel engine

In 1973, it was used in the 204 saloon, the world's smallest diesel car.

1998

 

THE 406 AND THE HDI DIESEL ENGINES

 

Fitted and proven since 2013 on PEUGEOT saloon cars and SUVs, BlueHDi technology treats up to 90% of NOx and 99.9% of even the finest particles.

2000

 

RESPONSIBLE INNOVATION

 

World first launch of the DPF (Particulate Filter) on the 607.

2011

 

WORLD FIRST WITH THE "FULL HYBRID 4" ENGINE FITTED TO THE 3008

 

35% reduction in fuel consumption, reduction in CO2 emissions: 99g and zero CO2 emission mode incorporated.

2015-2016

 

ENGINE OF THE YEAR (1L TO 1.4L CATEGORY)

 

At the International Engine of the Year Awards, the jury awarded the 2015 and 2016 Engine of the Year prizes to the 3-cylinder turbocharged PureTech 1.2L petrol engine developed by the PSA Group.

2022

 

HYDROGEN FUEL CELL

 

PEUGEOT is one of the first manufacturers to offer in production, in the LCV segment, an electric version powered by a hydrogen fuel cell.

PEUGEOT SPORT,
VICTORY IN THE GENES

 

Driven by a passion for the automobile, PEUGEOT has always maintained a spirit of competition.

From the earliest days of motor sport and continuing today, its numerous victories have contributed to the commercial success of its vehicles.

PEUGEOT SPORT, VICTORY IN THE GENES

 

Driven by a passion for the automobile, PEUGEOT has always maintained a spirit of competition. From the earliest days of motor sport and continuing today, its numerous victories have contributed to the commercial success of its vehicles.

1895

 

PEUGEOT WINS THE FIRST TIMED RACE IN THE WORLD

 
In Paris-Bordeaux-Paris, the PEUGEOT Type 7 placed 1st, the 3 PEUGEOTs entered were in the top 4 places. Michelin shared this victory by fitting the PEUGEOTs with the first inflatable pneumatic tyres.

1913-1919

 

 THE L76 WINS THE DIEPPE AND INDIANAPOLIS GRAND PRIX

 

The revolutionary L76 series (and derivatives) won the 1912-1913 French Grand Prix and the American, the 500 Miles of Indianapolis in 1913, 1916 and 1919.

1937-1938

 

VICTORY OF THE 402 DARL'MAT AT LE MANS IN THE 2L CATEGORY

 

The 302 and 402 Darl’mat featured in the 24 Hours of LeMans

In 1938 the DE CORTANZE-CONTET team was 5th overall and 1st in the 2L class.

1963-1968

 

404 VICTORY IN THE EAST AFRICAN SAFARI RALLY

 

In the East African Safari the PEUGEOT 404 won first place overall 5 times, and 4 other first places in its category (1963, 1966, 1967, 1968).

1974-1978

 

5 VICTORIES FOR THE 504 SALOON

 

The PEUGEOT 504 Saloon and the 504 V6 Coupé won the Bandama Rally twice and the Morocco Rallye twice (1975, 1976) as well as the Safari Rally and the Rallye de Côte d'Ivoire in 1978.

1985-1986

 

THE 205 T16 MYTH

 

Under the sporting direction of Jean TODT, the 205 Turbo 16 showed a very high speed and won a string of victories (manufacturer and driver's world championship titles).

1987-1988

 

THE 205 T16 WINS THE PARIS-DAKAR, TWICE

 

Its successes chimed with the general public, increasing sales of the 205 and allowing PEUGEOT to keep its head above water in a difficult economic period.

1989-1990

 

THE 405 T16 BREAKS THE PIKES PEAK RECORD

 

In the wake of two victories and records at the Pikes Peak race, the 405 T1, driven by Ari Vatanen, won the 1989 and 1990 Paris Dakar.

1991-1993

 

THE 905 EATS UP THE TRACK

 

The 905 won three races in 1991 and five in 1992, including the 24 Hours of Le Mans, and became world champion. The peak came in 93 with a historic triple in Le Mans, the 905 occupying all 3 places on the podium.

2007-2008

 

908 FIRST AT SPA (BELGIUM), ROAD ATLANTA (USA)

 

The 908 Turbo Diesel FAP soine in endurance events: 2nd in 2007 and 2008 at the 24H of Le Mans.

2009-2011

 

908 1ST AT SPA (BELGIUM), ROAD ATLANTA (USA)

 

The 908 achieved the double in 2009, and finished 2nd, 3rd, 4th and 5th in 2011, winning the LMS championship.

2013

 

NEW RECORD AT PIKES PEAK

 

PEUGEOT broke the Pikes Peak hill-climb record with the 208 T16 Pikes Peak and nine-time World Rally Champion Sébastien LOEB. A historic time of 8min 13s 878 still unmatched.

2015

 

A RETURN TO RALLY-RAID

 

After a first race in South America for the Dakar, the PEUGEOT 2008 DKR won a double in the China Silk Road Rally with Stéphane PETERHANSEL 1st and Cyril DESPRES, 2nd.

2015

 

208 WRX, WORLD RALLY-CROSS CHAMPION

 

Team PEUGEOT-Hansen crowned FIA World RX Team World Champion.

2016

 

2008 DKR RALLY-RAID WINS

 

Only one year after its return to rally-raid, PEUGEOT won the Dakar Rally. Six months later, the brand won the Silk Way Rally between Moscow and Beijing.

2016

 

SÉBASTIEN LOEB TO REPRESENT PEUGEOT

 

After his brilliant performances in the Dakar with the PEUGEOT Total Team (4 stage wins in his first participation), Sébastien LOEB joined the PEUGEOT-Hansen Rally-Cross Team the same year. PEUGEOT wins the vice-world champion manufacturer title with the 208WRX.

2017

 

THE YEAR OF THE 3008

 

Only one year after its return to rally-raid, PEUGEOT was crowned winner of the Dakar Rally with the most successful team in the history of the race, PETERHANSEL / COTTRET. 6 months later, their team-mates Cyril DESPRES / David CASTERA were victorious in the Silk Way Rally, between Moscow and Beijing.

2018

 

PEUGEOT 208 WR, 2 WINS BY SÉBASTIEN LOEB 

 

PEUGEOT officially entered as a factory team with the PEUGEOT TOTAL team with the PEUGEOT 208 WRX with 2 wins by Sébastien Loeb.

2019

 

RETURN TO WEC

 

PEUGEOT announced its return to the WEC and began working on the design of the PEUGEOT 9X8 Hypercar.

PEUGEOT unveiled the powertrain for the PEUGEOT 9X8 Hypercar in 2020.

2019-2022

 

208 RALLY4, LEADER IN ITS CLASS 

 

Marketing of the PEUGEOT 208 Rally4, a rally car intended for customer competition programmes in 2019. 

In 2022, the 208 Rally4 was the world market leader in the Rally4 category with over 300 cars sold worldwide.

9X8, PERFORMANCE

REINVENTED

 

Less than a year after the revelation of its concept, the PEUGEOT TotalEnergies Team marked its competition début in the summer of 2022 and ran in 3 races. 

 

In 2023, it will participate in its first full WEC season (7 races).

9X8, PERFORMANCE

REINVENTED

 

Less than a year after the revelation of its concept, the PEUGEOT TotalEnergies Team marked its competition début in the summer of 2022 and ran in 3 races. 

 

In 2023, it will participate in its first full WEC season (7 races).

THE PEUGEOT ADVENTURE CONTINUES

THE PEUGEOT ADVENTURE CONTINUES

OUR VISION OF TOMORROW'S MOBILITY 

 

When travelling, the destination is important, as are the people who accompany you. Allure, emotion, excellence... These 3 values are present in everything we do. 

THE EVOLUTION OF THE RANGE 

 

With its major inventions and numerous successes, PEUGEOT has written many of the most beautiful pages in the history of the automobile. Discover the vehicles that have helped shape the brand.